If you’re anything like me, running a business can sometimes leave you with too much mental clutter and not enough breathing space.

The day-to-day responsibilities of business can make it difficult to find time for creative thinking, new ideas and innovation. Even though you’re being productive, you’re missing opportunities for growth and development.

It wasn’t until reading Success Hangover by Kelsey Ramsden that I began to truly understand how mental breathing space allows you to have more of what Kelsey calls ‘aha moments’.

Free your mind

Have you ever wondered why we often have our best thoughts in the shower?

When doing monotonous tasks that require little mental effort, our brains go on autopilot, freeing the subconscious to work on something else in the background.

The more deeply focused you are on a task, the more likely your brain is to dismiss unconventional or creative ideas. That’s why forcing yourself to be creative on the spot is often a dead end.

Now, I’m not telling you to move your desk into the shower! I’m just showing you why giving your brain a bit of freedom helps you to be more creative and spark those aha moments.

Kelsey’s six requirements for innovation

You’ll have to read the book for the full explanation (which I thoroughly recommend!), but I wanted to share Kelsey’s six requirements for innovation. These are elements that she believes are essential to let your creativity flow.

Trust: You’ll never implement your new ideas if you don’t trust yourself. You need to believe in yourself and your innovations.

Freedom: Having the time, space and opportunity to evolve your ideas is essential for them to be fully realised.

Intuition: We’re often told to base our business ideas on facts and not to take risks. However, your intuition is an “overlooked secret weapon” that can lead to amazing new opportunities.

Training: It’s important to be competent before sharing your ideas with the world.

Being present: Worrying about the past or the future can sometimes be a hindrance to creativity. Kelsey recommends witnessing what’s happening with the idea in an impartial way.

Translating: This means taking your idea and sharing it with the world without fear of judgement.

Are you ready to have more aha moments?

So, how many of the six requirements for innovation have you got covered? My guess is that, as a business owner, you’ll already be pretty well set in most of these areas, but lacking in freedom.

Wouldn’t it be nice if you could take some of the weight off your shoulders and give yourself more breathing space? You might just be in the market for a wing-woman!

My job, and the thing I’m pretty darn good at, is to take care of the things that stop you from being present and creative with your ideas.

Have you got mental clutter that’s stopping you from moving forward in your business? Contact me for a complimentary consultation and get ready to experience more aha moments!

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